Amazon Music partners with Bandsintown to empower over 590,000 artists with enhanced merchandise integration.
Latino advocacy groups unite in an open letter to support Latino creatives emphasizing the importance of authentic representation in media.
Google's Q2 2023 results highlights.
Cristo Fernandez and the new Gran Centenario tequila campaign — "Incuestionable."
TikTok is launching a new music streaming platform with social features that allow users to comment, connect, and more.
Roku teams up with Shopify to enable TV-based purchases, creating a novel shopping experience for users.
Academy's SciTech Awards committee explores innovative advancements for recognition ahead of its annual event.
Cannes 2023 highlights the pivotal role of AI in modern marketing.
Delve into the symbolism behind the knives in The Bear, where each blade represents a chef's journey.
Coke Studio is teaming up with musicians to create original songs for advertising purposes.
Content around the brands we all love? Yes, please!
Exploring the cycle of progression and regression in Hollywood's journey towards representation.
Exploring the curated music moments in The Bear: 10 songs that became a pivotal part of the show's storytelling.
Exploring the journeys of Property Masters James Torvinen and John Harrington in the film industry.
Bob Marley's inspiring journey comes to life in "Bob Marley: One Love," a film collaboration with the Marley family, set to hit the theaters in 2024.
IATSE core principles aim to address the potential impacts of AI and machine learning on entertainment industry jobs.
Explore the latest identity solutions for marketers as third-party data declines and privacy regulations take effect.
Delve into the behind-the-scenes vision of Greta Gerwig's Barbie, a film that challenges conventional perspectives on the Barbie brand.
Navigating privacy changes and complex marketing landscapes using Marketing Mix Modeling.
Discover the dominant themes and discussions from Cannes Lions International Festival of Creativity 2023.
Netflix's Entergalactic creatively blends 2D and 3D stylization to bring New York City to life through color and artistic design.
From verbal mentions to AI-driven visual placements, subtlety is key to influencing skeptical audiences.
As more brands take on starring roles, let's explore the evolution of product placement in films.
Julie J explains that drag is an imagining of a new way of living.
Ad-tech firms at Cannes Lions 2023 are aiming to secure deals and navigate economic challenges.
Flamin' Hot: Richard Montañez's personal journey from janitor to executive, set against the backdrop of Chicano culture.
The Formula E racing team and the TV channel hope to educate the next generation on how they can protect the planet.
Dick Clark Productions and Eldridge announced that they have acquired The Golden Globes from the Hollywood Foreign Press Assoc.
You might have heard that Latin music was growing, but did you know it's even bigger now?
On this special Pride Month episode of Prop Talk, we sit down with PMG members Mellanie Urquiza and Nicole Ruby to discuss their experiences as LGBTQ Property Masters.
The Directors Guild and the studios have reached a tentative agreement on a new three-year contract.
Nonprofit group Kids In the Spotlight debuts a 5,300-square-foot facility in Van Nuys, California, which productions can rent for shoots, table reads and castings while also hiring youth in the foster system as PAs.
Marjolein Duermeijer, chief content officer at Ryff on the significant benefit VPP has of reducing content productions’ carbon footprint.
The Office was a pretty unique show when it first release, and its product placement is a big example of this, with it eventually saving the show.
Kelly Badal of Impero stresses the power of evocative marketing for consumer brands, and how they can position themselves as part of the bigger picture.
In the months ahead, prepare for an onslaught of reality and game shows as networks pivot away from scripted content during the writers’ strike.
Two-thirds of tech buyers (61%) feel that B2B advertising is too vague, but five key trends will help brands to stand out.
Listen to a discussion about the ins and outs of measuring emissions and why we’re confident the industry now has exactly what it needs to swiftly reduce its carbon footprint.
Explore how brands and agencies can overcome challenges by embracing contextual AI to drive performance in a cookieless world.
This year’s IAB NewFronts has finally come to a close, capping off a week of new tech and video announcements, high-profile concerts and even Conan O’Brien.
Doja Cat becomes Skechers’ first ‘artist-in-residence,’ with a one-of-a-kind Skechers Uno look at the Time100 Gala and more to come.
Don’t Look Up director Adam McKay has launched the nonprofit Yellow Dot Studios to raise awareness about the global climate crisis.