Product placement can take production to the next level. Scroll down to find out how!
A conversation with Property Master Chuck McSorley and Director of Entertainment Partnerships for Microsoft Jen Buckmaster.
Ask a hundred Property Masters and get a hundred and fifty slightly different answers. What is a prop anyway?
Listen as Ruby Moshlak talks about being a prop mistress for some of your favorite shows.
Costume designer Ernesto Martinez discusses the evolution of the main cast's wardrobes and working with Rose Byrne.
“It felt like a $100 million indie. This is not ‘Tenet,'” De Jong said.
Some productions are still filming despite the strikes. What's going on?
Listen as Barbra Robin discusses all things product placement in the first of our Production Profiles series.
How Generative AI is revolutionizing the film production industry.
Academy's SciTech Awards committee explores innovative advancements for recognition ahead of its annual event.
Delve into the symbolism behind the knives in The Bear, where each blade represents a chef's journey.
Exploring the cycle of progression and regression in Hollywood's journey towards representation.
Exploring the curated music moments in The Bear: 10 songs that became a pivotal part of the show's storytelling.
Exploring the journeys of Property Masters James Torvinen and John Harrington in the film industry.
IATSE core principles aim to address the potential impacts of AI and machine learning on entertainment industry jobs.
Delve into the behind-the-scenes vision of Greta Gerwig's Barbie, a film that challenges conventional perspectives on the Barbie brand.
Could Hamilton be the newest holiday classic film?
Netflix's Entergalactic creatively blends 2D and 3D stylization to bring New York City to life through color and artistic design.
There are a lot of terms out there that are used in place of product placement - so what's the right one?
Flamin' Hot: Richard Montañez's personal journey from janitor to executive, set against the backdrop of Chicano culture.
Product placement made simple.
On this special Pride Month episode of Prop Talk, we sit down with PMG members Mellanie Urquiza and Nicole Ruby to discuss their experiences as LGBTQ Property Masters.
The Directors Guild and the studios have reached a tentative agreement on a new three-year contract.
Nonprofit group Kids In the Spotlight debuts a 5,300-square-foot facility in Van Nuys, California, which productions can rent for shoots, table reads and castings while also hiring youth in the foster system as PAs.
Marjolein Duermeijer, chief content officer at Ryff on the significant benefit VPP has of reducing content productions’ carbon footprint.
The Office was a pretty unique show when it first release, and its product placement is a big example of this, with it eventually saving the show.
In the months ahead, prepare for an onslaught of reality and game shows as networks pivot away from scripted content during the writers’ strike.
Listen to a discussion about the ins and outs of measuring emissions and why we’re confident the industry now has exactly what it needs to swiftly reduce its carbon footprint.
Product placement helps tell important stories, it can even help filmmakers bring their dream creative vision to life.
Product placement helps tell important stories. Read how brands can help drive a narrative forward in pivot scenes.