Digital Advertising

Manolo Blahnik Fashion Designer Shopping Bag Held by Sarah Jessica Parker as Carrie Bradshaw in Sex and the City

General Info

Getting product placement past a cynical audience

From verbal mentions to AI-driven visual placements, subtlety is key to influencing skeptical audiences.

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Person choosing what to watch in from of a tv

Content Trends

2023: The Dawn of Shoppable Content

Shoppable content is poised to revolutionize advertising by creating a seamless path from content to purchase.

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